Equip your professionals with the skills to create impactful campaigns through our Marketing Apprenticeships. Designed for digital marketers, content creators, and marketing executives, these fully funded programmes provide hands-on training in social media, SEO, branding, and analytics, helping businesses stay competitive in a digital world. Engage customers, and drive business growth.
Marketing
What Are Marketing Apprenticeships?
A Marketing Apprenticeship gives learners the opportunity to work within a marketing team, helping to plan, deliver, and analyse campaigns. Apprentices gain practical skills in areas like social media, content creation, digital advertising, branding, and customer engagement, while studying towards a nationally recognised qualification.
Benefits for Employers
Develop Talent – Create a pipeline of skilled professionals who understand your business and culture.
Boost Productivity – Apprentices bring fresh ideas and motivation, improving performance and efficiency across your teams.
Save on Costs – Apprenticeships can be fully funded – making training one of the most cost-effective ways to grow your people.
Retain Staff– Investing in development builds loyalty and engagement, helping you keep your best talent.
Apprenticeship Programmes
We offer a wide range of programmes to support the growth of your business and people:
Why choose Marketing Apprenticeship?
- Develop future-ready talent – Apprentices learn the latest marketing techniques and can be trained to align with your company’s goals and brand voice.
- Boost productivity and innovation – Apprentices can bring fresh perspectives for teams, as well as a willingness to explore new ideas, helping your business stay ahead in a competitive market.
- Cost-effective recruitment – Apprenticeships offer a more affordable way to expand your team, with government funding and incentives available to support training costs.
- Improve staff retention – Investing in training fosters loyalty. Apprentices become long-term, high-performing employees who grow with your business, rather than looking to change employment.
- Fill digital skills gaps – With expertise in social media, content creation, analytics, and digital advertising, your employees can enhance your marketing efforts and drive measurable results through their learnings from their Apprenticeship.
Apprenticeship Funding
SMEs (non-levy employers with a pay bill under £3 million) usually pay no more than 5% of Apprenticeship training and assessment costs, with the government funding 95% of the course cost. From April 2024, the government fully funds training for apprentices aged 16–21 (and some 22–24 with an EHC plan or care-leaver status). Employers hiring 16–18-year-olds (or eligible 19–24s) also receive a £1,000 incentive. Apprentices must work mainly in England, be on an approved standard, and use a registered training provider. SMEs only pay extra if training costs exceed the funding band.
Large employers with an annual pay bill over £3 million must pay the Apprenticeship Levy, which is 0.5% of their total pay bill, minus a £15,000 allowance. Funds go into a digital Apprenticeship account to pay for approved training and assessments. Unused funds expire after 24 months, but employers can transfer up to 50% of unused levy funds to other employers. If training costs exceed the government’s funding band for a standard, the employer covers the excess.
